Is the success of your sales career limited because you lack the specialized skills of selling to prospects in, or from, different cultures?

When you engage with a prospect from a different culture, what is their experience of meeting and engaging with you?

Most sales people have never received cultural competency sales training.  They are trying to sell “cross-culturally blind”. They automatically try to sell to culturally-different prospects the way they sell to prospects in their own country.

It is difficult to sell to a culturally-different prospect who thinks you do not understand them; cannot relate to them; and do not respect their culture. Those are big sales barrier for you to overcome.

Prospects from different cultures feel most comfortable buying from a sales person who knows the “Do’s” and “Don’ts” of their culture.

We will train you how to “stand out” as a cross-cultural sales professional. You will learn a number of culturally sensitive sales skills that provide you with valuable “competitive edges” when selling to prospects from different cultures.

Our cultural sensitivity seminar will include a Your Cultural Profile Report and Your Cultural Gaps and Barriers Report identifying the cross-cultural gaps and barriers you have with people in/from up to 100 countries and outlines how you can overcome the specific cultural gaps and barriers you have with them.

Complimentary Post-Training Support 

For our clients who have asked us for a customized seminar, we provide complimentary post-training support to make sure they achieve the highest possible ROI from their investment in cross-cultural training from our company. Specifically: Implementation Coaching; Monthly Cultural Events Report; and Cultural Profiles.

For a complimentary discussion on how I might assist you, please go to the Contact Bill tab of this website; or send me an e-mail at; or call me at 905-599-6365.

I’ll do my best to respond to you before the end of the business day.

Thank you,